Whilst pounding the pavements of Wellington on a recent window shopping spree, my eye caught sight of a gorgeous little red merino wool dress on an old fashioned mannequin in a quaint shopfront on the corner of Willis St and Te Aru. Upon venturing in to Good Score, I noticed that all the labels had my name on them! It was also stamped on a selection of nifty colourful leather wallets.
The creator of these fab wares was hard at work at her cutting table behind the shopfront and I soon got to talking with her about her label. Nell Winton is an up and coming New Zealand designer who also sells her products through the online site goodscore.co.nz.
Her workroom and retail store is a hub of creativity, pulsating with the hot and happening sounds of Fat Freddy’s Drop, a local group that Nell has strong affiliations with, printing some of their more stylish merchandise. There is also alluring jewellery on sale, created by Nell’s siblings Kirsty and Craig. And highly desirable outdoorsey bags made from old canvas by Al Brown who co-hosts a local TV series called ‘Hunger for the Wild’.
I was thrilled to have stumbled upon the store which she calls “an evolution of the of a business that was established three years ago on the Parade in Island Bay’s old Post Office”. I was also stoked to find such a lovely new outfit for my trip. Nell was so amazed to meet another Nell, the first one that she’d encountered in her entire life, that she gave me a Nell discount on the little red frock!
I wore it the other night to the opening of the Sydney Dance Company’s new show ‘the Land of Yes and the Land of No’ where it was admired by another Nell…. but more about her next time.